Why Airbnb’s Colosseum Experience Has Me Thinking Twice

When I heard Airbnb was partnering with the Colosseum to offer an exclusive “gladiator experience,” my reaction was mixed.

On one hand, the idea of walking in the footsteps of ancient warriors and exploring one of history’s greatest landmarks after hours sounds thrilling. But on the other, it feels like yet another example of commercial tourism pushing boundaries too far.

The Colosseum isn’t just an attraction; it’s a symbol of Rome’s enduring history and a monument to human achievement and resilience. So, is this new Airbnb offering a meaningful way to connect with history, or is it turning the Colosseum into a backdrop for entertainment?

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Featured Image Credit: Shutterstock / Andrea Bova

What Airbnb Is Offering

Airbnb’s Colosseum experience, launched in partnership with the team behind Gladiator II, promises exclusive after-hours access to the iconic amphitheater. Participants will be guided through the site by costumed “gladiators,” who will reenact battles and explain ancient Roman traditions. The experience also includes private dining inspired by ancient Roman cuisine, served within a recreated Roman setting near the Colosseum.

According to Airbnb, this experience is meant to offer cultural immersion with a touch of cinematic flair. It’s limited to a small number of guests to keep it exclusive and intimate, and a portion of proceeds is reportedly going toward preservation efforts for the Colosseum.

Why This Has Sparked Controversy

For many Italians and historians, the Colosseum is sacred ground. It’s a place of profound historical significance, where gladiators once fought and Roman crowds gathered. Critics argue that turning this historic site into an “experience” cheapens its cultural value, making it feel more like a theme park attraction than a revered landmark.

Local officials and residents have expressed concerns about the commercialization of such a significant site, with some stating, “Rome is not Disneyland.” The juxtaposition of historical gravitas with staged battles and dining experiences has fueled outrage, raising questions about where the line should be drawn between engaging tourism and exploitation.

A Traveler’s Perspective

As someone who loves immersive travel experiences, I can see the appeal of what Airbnb is trying to do. Learning about history in an interactive setting can make it come alive in a way that traditional tours sometimes can’t. The idea of dining under the stars near the Colosseum, eating food inspired by ancient Rome, sounds unforgettable.

But my concern, and perhaps yours too, is whether this type of offering shifts focus from understanding history to simply consuming it. There’s a risk that such experiences prioritize spectacle over substance, turning meaningful landmarks into little more than Instagram props.

Airbnb and the Commercialization of Heritage

Airbnb has become synonymous with unique travel offerings, but it’s also faced criticism for contributing to overtourism and disrupting local communities. This Colosseum venture seems to encapsulate both sides of the platform—providing access to something special while sparking questions about the cost of that access.

When historic sites become venues for curated experiences, we risk losing their authenticity. The Colosseum isn’t just a relic of the past; it’s a reminder of a complex history, one that deserves to be preserved with care and respect.

Can It Be Done Right?

While I understand the backlash, I also believe there’s room for thoughtful engagement. If the proceeds truly go toward preservation efforts and the experience prioritizes education over theatrics, it could strike a balance. What’s needed is transparency from Airbnb and its partners about how this initiative benefits the Colosseum and its legacy.

Travelers also have a responsibility here. Choosing experiences that respect the integrity of the places we visit can shape how tourism evolves. It’s worth asking: Does this offering deepen your understanding of history, or does it distract from it?

How to Visit the Colosseum Responsibly

If you’re planning a trip to Rome, there are plenty of ways to explore the Colosseum with intention. Consider booking a guided tour with local historians who provide in-depth knowledge about the site’s history and significance. Early morning or late-afternoon visits can also offer quieter, more reflective experiences without the crowds.

And if you’re intrigued by the idea of Airbnb’s gladiator experience, take a moment to weigh what’s important to you as a traveler. Supporting preservation is vital, but so is ensuring that historic sites maintain their dignity and cultural value.

Rome Isn’t Disneyland

The Colosseum stands as a testament to human history, resilience, and artistry. While Airbnb’s gladiator experience might offer an enticing way to engage with the site, it also raises critical questions about how we interact with the past. As travelers, it’s our responsibility to seek out experiences that honor the places we visit, ensuring that future generations can connect with them as we do.

Rome isn’t Disneyland—it’s something far more profound. Let’s explore it with curiosity, care, and respect.

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Featured Image Credit: Shutterstock / Andrea Bova.

For transparency, this content was partly developed with AI assistance and carefully curated by an experienced editor to be informative and ensure accuracy.

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